Privacy Policy

Last Updated: 03/03/2025

Welcome to ICON Guide (“we,” “us,” or “our”). ICON.Guide is owned and operated by AMPLIFaiD, LLC (“the Company”). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, icon.guide (the “Site”), subsites, and in connection with our products and services, including text message/SMS campaigns or other communication channels (“Services”). Please read this Privacy Policy carefully. If you do not agree with the terms of this Privacy Policy, please do not access the Site or use our Services.

By accessing or using our Site or Services, you acknowledge that you have read, understand, and agree to be bound by this Privacy Policy.

1. Information We Collect

We may collect information about you in a variety of ways. The information we may collect on the Site or through our Services includes:

1.1 Personal Data

“Personal Data” is information that can be used to identify you directly or indirectly. Examples include:

  • Contact Information: Such as your name, email address, phone number, and mailing address.
  • Account Information: Username, password, profile details (if you create an account or profile on our Site).
  • Communication Preferences: Your preferences for receiving marketing or other communications from us.

1.2 Automatically Collected Information

When you visit our Site, we may automatically collect information about you and your device, including:

  • Log Data: IP address, browser type, operating system, referring URLs, pages viewed, and date/time stamps of your visits.
  • Cookies and Similar Technologies: We may use cookies, web beacons, pixel tags, or other tracking technologies to collect information about your browsing activities over time and across different websites or platforms. You can usually modify your browser settings to decline cookies if you prefer, but note that this may affect certain functionalities on the Site.

1.3 Information from Third Parties

We may receive information about you from third parties, such as business partners, analytics providers, social media platforms (if you interact with us via social media), or service providers that help us operate our Site and Services.

2. How We Use Your Information

We use the information we collect for various purposes, including to:

  1. Provide and Maintain our Services: Process your requests, manage your account, and allow you to participate in features of our Site and Services.
  2. Communication: Send you confirmations, updates, security alerts, and support messages. If you opt in, we may also send you marketing communications, newsletters, and promotional offers.
  3. SMS/A2P Campaigns: If you opt in to receive text messages from us, we use your mobile phone number and any required details to send A2P (Application-to-Person) messages, such as service announcements, promotional offers, or other updates.
  4. Analytics and Improvements: Monitor and analyze usage and trends to improve the performance and functionality of our Site and Services.
  5. Compliance and Protection: Comply with applicable laws and regulations, respond to legal process, or protect our rights, privacy, safety, or property (and that of our affiliates, you, or others).

3. How We Share Your Information

We may share information we have collected about you in certain situations, including:

  1. Service Providers: We may share your information with third-party vendors and service providers that perform services on our behalf, such as payment processing, data analysis, email delivery, hosting services, customer service, and marketing assistance. For SMS communications, we may share your phone number and related data with our text messaging platform provider (e.g., Twilio or similar) to deliver messages to you.
  2. Business Transfers: In the event of a merger, acquisition, reorganization, or sale of some or all of our assets, your information may be transferred as part of such a transaction.
  3. Legal Compliance: We may disclose your information if required by law or in response to valid requests by public authorities (e.g., a court or government agency).
  4. Protection of Rights: We may disclose your information where we believe it is necessary to investigate, prevent, or take action regarding illegal activities, suspected fraud, or to enforce our agreements, including this Privacy Policy.
  5. With Your Consent: We may share your information for other purposes with your explicit consent.

4. Third-Party Websites and Links

Our Site may contain links to third-party websites, plug-ins, or services that we do not control. This Privacy Policy does not apply to the practices of third parties. We encourage you to review the privacy policies of any third-party websites or services you visit or use.

5. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to collect and use personal information about you. Cookies are small data files placed on your device when you visit a website. They help us recognize your browser or device, improve site functionality, and measure the effectiveness of our marketing campaigns. You can usually choose to set your browser to warn you when a cookie is being sent or to refuse all cookies. If you choose to disable cookies, some functionalities of our Site may not work properly.

6. Data Retention

We retain personal information only as long as is necessary for the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law. We will securely delete or anonymize your information when it is no longer needed.

7. Security of Your Information

We use administrative, technical, and physical security measures to help protect your personal information. While we have taken reasonable steps to secure the personal information you provide to us, please be aware that no security measures are perfect or impenetrable, and no method of data transmission can be guaranteed against interception or other types of misuse.

8. Children’s Privacy

Our Site and Services are not intended for use by children under the age of 13 (or other age as required by local law). We do not knowingly collect personal information from children. If you become aware that a child has provided us with personal information, please contact us immediately at admin@amplifaid.com. We will take steps to delete such information as required by applicable laws.

9. Your Privacy Rights

Depending on where you reside, you may have certain rights regarding your personal information, such as:

  • Access: You may have the right to request a copy of the personal information we hold about you.
  • Rectification: You may request that any incorrect or incomplete personal information we hold be corrected.
  • Deletion: You may request that we delete your personal information under certain circumstances.
  • Opt-Out: You have the right to opt out of receiving marketing communications from us at any time.

To exercise any of these rights, please contact us using the information in the Contact Us section below. We may request additional information to verify your identity before responding to your request.

10. California Residents (CCPA)

If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA), including the right to know, delete, and opt out of the sale of personal information. For more information about your California privacy rights, or to submit a request, please contact us using the details in the Contact Us section below. We do not sell personal information as defined under the CCPA.

11. GDPR (European Economic Area Residents)

If you are located in the European Economic Area, you have certain rights under the General Data Protection Regulation (GDPR). These may include the right to access, correct, delete, restrict, and object to our processing of your personal data, as well as the right to data portability. For more information, or to exercise these rights, please contact us at the address below. Our lawful bases for processing your personal data typically include your consent, our legitimate interests, or compliance with a legal obligation.

12. SMS/A2P Messaging

By providing your phone number and opting in to receive SMS messages, you consent to receive text messages (including automated messages) from or on behalf of us. Message and data rates may apply. You can opt out of receiving SMS messages at any time by replying STOP (or following the instructions provided in the message). For help, reply HELP or contact us at admin@amplifaid.com / 1(256)956-4266. We will handle the personal information we collect in connection with SMS messaging as described in this Privacy Policy.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. When we do, we will revise the “Last Updated” date at the top of this page. We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.

14. Contact Us

If you have questions or comments about this Privacy Policy or need to update your personal information, please contact us at:

AMPLIFaiD, LLC
8735 Dunwoody Place #6486
Atlanta, GA 30350, USA
Email: admin@amplifaid.com
Phone: 1 (256)956-4266

By using our Site or Services, you agree to the terms of this Privacy Policy.

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